The privacy and data security of our alumni, friends and supporters is of critical importance to University of the Arts London (UAL). This page specifically relates to personal data processed by the Development Department in their work to build a more vibrant, engaged community and to support the work of the university through raising charitable funds. The Development Department has responsibility for fundraising and alumni relations across UAL and its six Colleges.
Any personal data stored in our database is held on secure servers, with access restricted to authorised personnel only. Most information that we hold will have been obtained directly from you, with some from publicly available reputable sources such as the Post Office’s National Change of Address database.
Personal data held and processed by the Development Department may include:
Biographical information including your name, gender and date of birth.
Contact details and communication preferences.
Affiliations and other connections with UAL and its Colleges.
Professional activities and employment.
Interests and extra-curricular activities.
Information you have publicly shared on social media.
Any volunteering activity for UAL including alumni volunteering.
Family and partner/spousal details.
Relationships with other University of the Arts London alumni, donors and friends.
Donation history with information about areas of interest and potential to support UAL.
Records of communications and interactions we have had with you.
Attendance at UAL events.
Note we do not collect or store any credit/debit card details in our database.
This data is used by UAL and its Colleges to support a full range of activities for our alumni and friends. We also want to ensure that the ways in which we communicate with you, such as sending UAL publications, invitations to events, or informing you of our alumni benefits and fundraising priorities, adhere to your chosen communication preferences. Digital tools may be used to monitor the impact of UAL’s communications, such as using email tracking to record when an email we send to you has been opened or which links are of most interest.
To ensure that our communications are relevant to you and your interests, we may use additional information such as geographical information and measures of affluence, where available, from external sources to assist us.
This enables us to better understand you as our supporter and make appropriate requests for support. Depending on your privacy settings and interaction with us on social media sites like LinkedIn, Facebook and Twitter, we may also cross-check your data to ensure that it is robust and up-to-date. UAL commits to holding this data securely and treating it with sensitivity. Data will only be held for as long as it is necessary for the above purposes. Any significant changes to this Policy or to the way we treat your data will be communicated via the UAL website or by contacting you directly.
If you have any queries, wish to update the information we hold on you, or do not wish to be contacted by the University, please inform us by emailing firstname.lastname@example.org.
Should you ask to be deleted from our database, we will need to keep a brief record of this request to ensure that your data is not used for further processing.
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